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Tom Seabury

Tribal bias in sports

The last few weeks in the Premier League have brought tribal bias to the forefront of the news. With two games to go, Tottenham Hotspur found themselves playing Manchester City. 


If they won, they would significantly boost their chances of qualifying for the UCL next season and receive the financial rewards that come with that. However, if they won, it would also hand the Premier League title to their rivals, Arsenal. 


This saw a huge divide in their fanbase about what was more important. Logically speaking, the money and accolades that come with European qualification would be better for the club, so why do rivalries warp our vision?


What is Tribal Bias?

Tribal bias (also known as in-group bias) is a cognitive phenomenon where individuals exhibit preferential treatment and positive attitudes toward members of their group, often at the expense of those in out-groups. This bias stems from an evolutionary predisposition to form social bonds and alliances, historically enhancing survival and resource acquisition. The group identity can be based on various factors, including race, nationality, religion, political affiliation, or, in the case of sports, team allegiance.


Why is Tribal Bias Prevalent in Sports?

Sports inherently involve competition between groups, making them a fertile ground for tribal bias. As with the example of Tottenham and Arsenal above, a host of factors affect this bias. 


Several factors contribute to the prevalence of this bias in sports:


Team Identification: Fans often strongly identify with their chosen team, adopting the team's successes and failures as their own. This identification can be so profound that it influences self-esteem and personal identity.


Social Bonding: Supporting a team fosters a sense of belonging and community. Fans bond over shared experiences, rituals, and the collective emotional highs and lows of their team's performance.


Rivalries: Sports often emphasise rivalries, intensifying the sense of in-group versus out-group dynamics. Rivalries can be regional, historical, or based on the frequent competition between successful teams.


Media and Marketing: Media coverage and sports marketing frequently highlight rivalry and competition narratives, reinforcing tribal divides. The portrayal of opposing teams and their fans as adversaries fuels tribal sentiments.


Emotional Investment: The emotional highs of victories and the lows of defeats deepen fans' attachment to their teams. This emotional investment can translate into strong in-group loyalty and out-group hostility.


The Importance of Understanding Tribal Bias in Sports

Recognising and understanding tribal bias in sports is crucial for several reasons:


Fan Behavior: Tribal bias can lead to extreme fan behaviour, including hostility, aggression, and even violence. Understanding this bias can help in creating strategies to mitigate such negative behaviours and promote a more positive and inclusive sports environment.


Player Performance and Welfare: Players often become targets of tribal bias, facing intense scrutiny, praise, or criticism based on their affiliation with a team. Understanding this bias is essential for providing psychological support to athletes and managing the pressures they face.


Media Responsibility: The media has a significant role in shaping sports narratives. Awareness of tribal bias can guide more responsible reporting that balances the excitement of competition with respect and fairness.


Diversity and Inclusion: Sports are a powerful platform for promoting diversity and inclusion. Recognising tribal bias can help address discriminatory behaviours and attitudes arising from excessive in-group favouritism.


Conflict Resolution: Understanding the roots of tribal bias can help resolve conflicts between fan groups, teams, and even nations. It promotes empathy and the recognition of common humanity beyond team affiliations.


Impact of Tribal Bias on Professional Sports

The impact of tribal bias on professional sports is multifaceted, affecting fans, players, teams, and the broader societal context in which sports operate.


Fan Experience: While tribal bias can enhance the excitement and emotional investment in sports, it can also lead to negative experiences. Hostile environments (whether at games or online) can deter fans from participating. This behaviour not only diminishes the enjoyment of sports but can also impact attendance and viewership.


Player Relations: Tribal bias can influence the relationships between players on and off the field. Due to underlying biases, teammates from different cultural or national backgrounds may face challenges in forming cohesive units. Moreover, players may experience disproportionate praise or criticism based on their association with rival teams.


Economic Consequences: Professional sports are a significant economic sector. Negative aspects of tribal bias, such as violence or discriminatory incidents, can lead to financial losses. Teams may face fines, and stadiums may see reduced attendance. Conversely, a positive fan culture can enhance brand loyalty and commercial success.


Social Impact: Sports have the power to unite or divide communities. Tribal bias can amplify social divisions, reinforcing stereotypes and prejudices. However, sports also offer opportunities for bridging divides and fostering mutual respect and understanding.


Policy and Governance: Sports governing bodies must navigate the complexities of tribal bias. This includes implementing policies to curb discriminatory behaviour, promoting fair play, and ensuring the safety and well-being of all participants. Understanding tribal bias is crucial for creating effective regulations and interventions.



Tribal bias is a deeply ingrained aspect of human behaviour that manifests prominently in sports. While it can enhance the passion and excitement of sports fandom, it also carries potential negative consequences that must be addressed. 


By understanding the roots and impacts of tribal bias, sports stakeholders (including fans, players, media, and governing bodies) can work towards fostering a more inclusive, respectful, and enjoyable sports culture. 


Recognising and mitigating the adverse effects of tribal bias enhances the sports experience and leverages sports' power to promote broader social cohesion and understanding.




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